JOB OPENINGS | MARKETING
Academic Advisor Full Time
Murray State University Madisonville Campus | Madisonville, KY
Minimum Salary$30,000 - Maximum Salary$32,500
Posted: 11/15/22 | Ends: 12/15/22
Employment Term12 Months
Summary of Job Duties and Responsibilities
The Madisonville Regional Campus is seeking applicants for a full-time, twelve month Academic Advisor position anticipated to begin January 2023.
Minimum Education Requirements
Minimum Experience and Skill Requirements
Preferred Education and/or Experience Qualifications
Special Instructions to Applicants
Along with the application, the following items must be included:
For best consideration, please submit a completed application along with all required materials by November 15, 2022. Applications will be accepted until the position is filled.
Murray State University Madisonville Campus | Madisonville, KY
Minimum Salary$30,000 - Maximum Salary$32,500
Posted: 11/15/22 | Ends: 12/15/22
Employment Term12 Months
Summary of Job Duties and Responsibilities
The Madisonville Regional Campus is seeking applicants for a full-time, twelve month Academic Advisor position anticipated to begin January 2023.
- Includes working with students in an advising capacity to facilitate transfer to MSU
- Serving as a liaison with Admissions and Financial Aid
- Collaborating with faculty and staff at Murray State University
- Solicitation and recruitment of students to Murray State University
- Public relations activities
- Assisting in videoconferencing and class scheduling
Minimum Education Requirements
- Bachelor’s degree in business, marketing, communication, or related field.
Minimum Experience and Skill Requirements
- Effective communication.
- Understanding of university curriculum.
- Computer proficiency in Microsoft Office required.
- Experience working with the public.
Preferred Education and/or Experience Qualifications
- Graduate degree preferred
Special Instructions to Applicants
Along with the application, the following items must be included:
- Letter of application
- Resume
For best consideration, please submit a completed application along with all required materials by November 15, 2022. Applications will be accepted until the position is filled.
VP, Marketing and Public Relations Officer Full Time
First United Bank & Trust | Madisonville, KY
Posted: 11/17/22 | Ends: 12/17/22
First United Bank is seeking an experienced and well-rounded Marketing and Public Relations professional whose primary role is to improve bank performance by leading the brand marketing, advertising, and public relations strategies, and programs of the bank.
The primary responsibilities will include but are not limited to the following:
• Adheres to the Bank’s Mission, Vision, Core Values and Core Purpose while providing customers with timely, responsive, and exceptional service in accordance with the Bank’s customer service standards.
• Championing our brand and elevating our brand awareness among our stakeholders including employees, customers, prospects and our community partners and key influencers.
• Managing our brand messaging, look, and tone via our website, social media properties, advertising, and collateral materials.
• Managing our agencies and marketing vendors (e.g., data companies) in the development of all forms of marketing communications including branch, digital and other promotional materials. This includes developing contracts to optimize the bank’s marketing in a cost-effective manner.
• Developing the annual marketing plan and budget to support marketing and public relations strategies and ensuring adherence to approved budget.
• Measuring the value of marketing investments in terms of contribution to customer retention, and new retail and business customer acquisition (both deposit acquisition and new loan origination).
• Working with our Leadership Team on new product promotions and pricing.
• Developing press releases and managing communications and publicity and other logistics for special events.
• Leading the strategic implementation of social media marketing efforts; and monitoring all bank social networking sites.
• Making recommendations for the bank’s contributions and promotional support of community-focused organizations and events.
Working Conditions
Duties are performed in an office environment in a professional business setting. Position may require travel when attending community events/meetings, internal meetings/trainings and to banking centers.
Physical and/or Mental Requirements
May be required to sit for extended periods of time while performing job duties. May be required to lift and carry up to 20 pounds in the form of paperwork, files, or other items. Must be able to concentrate for extended periods of time, paying attention to detail.
Experience Required
The applicant should possess a Bachelor’s degree in Marketing or related field. Must have 3-5 years of demonstrated Marketing and Public Relations experience, preferably in a bank setting. Must have a strong conceptual knowledge of fundamental marketing and public relations principles and practices. Should also possess strong marketing background, both strategic and tactical. Excellent communication skills necessary – verbal, written and oral presentation. Proven experience in developing digital strategies and a strong understanding of digital marketing (website, social media, content marketing, search engine optimization, etc.) and how to apply it to financial services.
The selected applicant will clearly advocate the bank’s Mission, Vision, Core Values, and Core purpose. They will also promote and support the Bank’s culture and commitment to meeting customers’ needs with timely, responsive, and exceptional service and value in accordance with the Bank’s customer service standards. Must have an ability to work alongside other leaders in the bank in advancing our brand purpose and story and building relationships with all our key stakeholders.
Minimum Education
BS / BA Degree
EEO/AA/Disability/Vet
First United Bank & Trust | Madisonville, KY
Posted: 11/17/22 | Ends: 12/17/22
First United Bank is seeking an experienced and well-rounded Marketing and Public Relations professional whose primary role is to improve bank performance by leading the brand marketing, advertising, and public relations strategies, and programs of the bank.
The primary responsibilities will include but are not limited to the following:
• Adheres to the Bank’s Mission, Vision, Core Values and Core Purpose while providing customers with timely, responsive, and exceptional service in accordance with the Bank’s customer service standards.
• Championing our brand and elevating our brand awareness among our stakeholders including employees, customers, prospects and our community partners and key influencers.
• Managing our brand messaging, look, and tone via our website, social media properties, advertising, and collateral materials.
• Managing our agencies and marketing vendors (e.g., data companies) in the development of all forms of marketing communications including branch, digital and other promotional materials. This includes developing contracts to optimize the bank’s marketing in a cost-effective manner.
• Developing the annual marketing plan and budget to support marketing and public relations strategies and ensuring adherence to approved budget.
• Measuring the value of marketing investments in terms of contribution to customer retention, and new retail and business customer acquisition (both deposit acquisition and new loan origination).
• Working with our Leadership Team on new product promotions and pricing.
• Developing press releases and managing communications and publicity and other logistics for special events.
• Leading the strategic implementation of social media marketing efforts; and monitoring all bank social networking sites.
• Making recommendations for the bank’s contributions and promotional support of community-focused organizations and events.
Working Conditions
Duties are performed in an office environment in a professional business setting. Position may require travel when attending community events/meetings, internal meetings/trainings and to banking centers.
Physical and/or Mental Requirements
May be required to sit for extended periods of time while performing job duties. May be required to lift and carry up to 20 pounds in the form of paperwork, files, or other items. Must be able to concentrate for extended periods of time, paying attention to detail.
Experience Required
The applicant should possess a Bachelor’s degree in Marketing or related field. Must have 3-5 years of demonstrated Marketing and Public Relations experience, preferably in a bank setting. Must have a strong conceptual knowledge of fundamental marketing and public relations principles and practices. Should also possess strong marketing background, both strategic and tactical. Excellent communication skills necessary – verbal, written and oral presentation. Proven experience in developing digital strategies and a strong understanding of digital marketing (website, social media, content marketing, search engine optimization, etc.) and how to apply it to financial services.
The selected applicant will clearly advocate the bank’s Mission, Vision, Core Values, and Core purpose. They will also promote and support the Bank’s culture and commitment to meeting customers’ needs with timely, responsive, and exceptional service and value in accordance with the Bank’s customer service standards. Must have an ability to work alongside other leaders in the bank in advancing our brand purpose and story and building relationships with all our key stakeholders.
Minimum Education
BS / BA Degree
EEO/AA/Disability/Vet
